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  • New AC Milan home kit 18/19 by Puma

    New AC Milan home kit for the season 18/19.

    AC Milan home kit 18/19

    First season with Puma rather than Adidas. Adidas has dumped a number of teams like Real Betis, Marseille, AC Milan. Betis is now back with Kappa while Puma has snapped up Marseille and AC Milan.

    AC Milan is not what it used to be but fortunes can be turned around so that is probably what Puma is hoping for.

    A close up of the jersey.

    AC Milan home kit close up

    The away kit is white while the third kit is black. Nothing new there. That has always been the typical color scheme for the 3 Milan kits.

  • New FC Barcelona 18/19 printing by Avery

    Sipesa were the first to hold a license to produce the official FC Barcelona printing.

    This license was taken over by Sporting ID a few years back.

    From starting from the season 2018/19 the new provider will be Avery.

    FC Barcelona printing by Avery

    Avery in Norway has already produced the official player's issue version for a couple of years. But now all products player's issue, replica, junior etc. + distribution be gathered under Avery.

    Avery in Norway provides Barcelona with 4 million pieces a year

    It is unclear though how this figure is counted. Messi + 1 + 0 + UNICEF or Messi + 1 + 0 does it mean that each name and number kit consists of somewhere between 2 and 4 pieces ?

    So the number of name kits could be anywhere between 1 million and 4 million in total.

    The quality is great.

    Avery Number 1 FC Barcelona

    Beautifully design with net structure.

    Click here to check out the offering by Avery of FC Barcelona printing!

    Not only does Avery provide printing for FC Barcelona but they also help clubs like Liverpool and Arsenal.

    Click here to read about the cooperation between Avery and Liverpool FC!

  • UEFA badges 2018/19

    UEFA badges

    Finally the UEFA Champions League, Europa League, European Super Cup badges have been made available for general retail.

    UEFA badges 2018/19

    The first badge is the Starball which all teams will wear to the right arm sleeve, except the current title holder.

    The UCL Winners badge is worn exclusively by the current champion.

    The Starball with the tag below will be worn in the case that a club has won the Europa League one season but will participate in the UEFA Champions League the following season. For instance Atletico Madrid.

    The badge of honors will be worn by any team which has won at least 4 Champions League titles or 3 in a row.

    Thus Real Madrid will wear 13 and 12, depending on season.

    AC Milan will wear 7 Cups.

    FC Bayern, Liverpool, FC Barcelona will wear 5 Cups.

    Ajax will wear 4 Cups.

    Manchester United, Juventus, Inter, Benfica are close but not close enough to be able to claim one of the BOHs "Badge of Honor".

    The Respect patch will be worn by all teams participating in the European tournaments.

    The blue badge without numbers or letters is the European Super Cup badge.

    The final badge is the badge worn by teams playing in the UEFA Europa League.

    apart from that Sevilla as the only team to have won either 3 Europa League consecutively or 4 in total has the right to wear a 5 Cups honors badge.

    Europa League honors badge 5 Cups

    In case you want to learn more you may click the link below:

    Click here to learn more about the UEFA badges by Sporting ID

  • Over-Commercialization in football - the case of Valencia

    How many sponsor logos is it possible to fit into a soccer kit ?

    Well, the new Valencia away kit 18/19 takes the prize as the most over loaded football kit.

    No less than 4!!!!!!!!!!!!!!!!!! different sponsor logos - is this is a joke ??????????

    And this is a kit launched in their centenary season. The first 100 might have been great but the next 100 ??

    So let's count.

    Front and sleeve sponsors

    front and sleeve

    lower backside

    and even the shorts do now carry a sponsor logo.

    shorts sponsor logo

    Looks like they overlooked an opportunity with the socks ................

  • New Juventus home jersey 2018/19

    15th of May and the new Juventus home jersey for the season 18/19 has been released.

    The jersey features broad black and white stripes which provides the jersey with a slightly different look than the usual narrower stripes.

    Juventus home kit 18/19

    The shorts are white and the socks are white.

    The printing is black.

    Juventus home kit 18/19

    Apart from the printing to the back of the jersey it is also possible to add Scudetto and Coppa Italia badges to the chest. And a Serie A sleeve badge to the right arm sleeve as well.

  • New Denmark home jersey 2018

    New Denmark home and away kits have launched for the World Cup 2018 in Russia.

    Denmark home jersey

    The home kit consists of jersey which is red with white shorts and red socks.

    The away kit is reversed with a white jersey, red shorts, and white socks.

    The printing is white for the home jersey, and red for the away jersey.

  • New Liverpool home kit 2018/19

    New Liverpool home kit for the season 2018/19 has been released.

    Liverpool home jersey 2018/19

    The printing is white with black outline.

    The goalie kit is yellow.

    Liverpool home kit 18/19

    Want to learn more ? click the link below:

    Shop Liverpool home jerseys 18/19 here!

    away kit due in June, and third kit in July.

  • New Man United third kit 2018/19

    New Manchester United 3rd kit for the upcoming season 2018/19 has now been released!

    Man Utd third kit 2018/19

    The kit is an all navy affair with gold contrast.

    Click here to check out the details of the new Man Utd third kit 18/19

    The printing for the new kit is white with black outline.

  • New Bayern home kit 2018/19

    A new Bayern home kit for the season 2018/19 has now been released!

    The jersey is red with navy contrast. Shorts are navy and socks are red.

    All in all a very stylish package!

    Bayern Munich home jersey 18/19

    The printing is white with navy outline!

    FC Bayern printing 2018/19

    Want to see the details ?

    Click here to see the Bayern home jersey 18/19

    away and third kits 18/19 will be released later over the summer!

  • New Dortmund home kit 2018/19

    New Dortmund home kit has now been released for the season 2018/19.

    Surprice, Surprise  - the jersey is yellow with black contrast!

    Dortmund home kit 2018/19

    Check it out by clicking the link below:

    Shop Dortmund 18/19 home kit here!

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