Best selling jerseys – who comes out on top ?

Another round up of the latest sales figures of football shirts from the main clubs.
Click here to see the full list!
The figures seem to be flat though if compared with figures years back. While the price of kit deals has been nothing but flat but goes up all the time many times over. So either the current kit deals are inflated or previous deals must have been highly undervalued.
But who sells the most ?
Man Utd clocks in at 1,750,000 pieces
Real Madrid comes second with 1.650 m
FC Barcelona is a distant third with 1278000 pieces
fourth is Bayern with 1,200,000 joining the million club
Man Utd home kit 15/16
Completing the top 10:
Chelsea 899000
Liverpool 852000
Arsenal 835000
PSG 526000 (how many after Ibra has left ??)
Juventus 452000
Dortmund 393000
Outside of the top 10.
Man City is 13 with 342000
Tottenham is 15 with 268000
Atletico is 20 with 173000

Real Madrid

Real Madrid in 140m Euros a year deal with ?

Marca could already break the news that Real Madrid was close to signing a new deal with adidas back in January 2016.
Check the Marca story about a new Real Madrid adidas deal here
More recently the rumors will have it that also Nike is interested in a kit deal with Los Merengues from 2020 and forwards.
Top clubs have become top properties and the major brands seem to be willing to pay the price no matter how stratospheric it may seem and no matter how much it has risen since last contract. Kit deals seem to follow in the heals of TV deals. Is there no ceiling to the popularity of sports ? or are we sitting on a bubble ?
Real Madrid 3rd kit 2017/18


Chelsea in Nike for a meager 60£ m a year

Though Chelsea had a lousy season last year and has stumbled already this season it is still considered one of the top properties in international football.
Thus Nike has decided to shell out what amounts to 60£ million a year over a 15 years period. Not much less than what Manchester United receives from adidas which is said to be 70£ m a year.
Read the breaking news article at SkySports here!
Most like it is just as much the Premier League as it is Chelsea itself which makes it such a valuable property.
Chelsea Nike kit deal 2017. . .


Sochi – Confed Cup 2017 – World Cup 2018

Sochi is to the very south of the Russia bordering on nearby Georgia. The city is located smack down on the Black Sea coastline.
View from the hills behind the city over the downtown area and the marina.
Sochi sunshine sun setting
A closer look of the Marina.
Sochi Marina evening
The city is very busy during summer where millions of Russians descend on the town for vacations. During winter it is less busy but will still see some visitors who might reside there will skiing in the nearby mountains.
Sochi balcony sun is setting